Mar 14, 2023 | Education, Business, Design, Trade Show
Free Designs are Routine Receiving a free/complementary design from an exhibit house is routine. To keep design costs within what we feel is a fair range so as not to burden all clients we have initiated a per square foot/client budget/design complexity matrix...
Mar 7, 2023 | Business, Trade Show
An Ounce of Prevention is Worth a Pound of Cure When an exhibit booth returns from a show, remains packed in its crate(s), and returns to another show six months or a year later many things can happen. There is the initial wear and tear on the show floor – the dirt...
Feb 28, 2023 | Business, Trade Show, Education
Everyday Questions in the Trade Show Industry Q: What is an EAC (Exhibitor Appointed Contractor)? A: An Exhibitor Appointed Contractor (EAC) is any company other than one of the designated official contractors that an exhibitor wants to employ inside the exhibit hall...
Feb 21, 2023 | Business, Trade Show
Exhibit Displays Must be a Personal Solution Exhibit builders sell answers – and every company needs their own personal solution. The exhibit display is simply a marketing tool to promote and support a client’s products and services. A rental exhibit can offer a great...
Feb 14, 2023 | Business, Trade Show
Appealing to American Buyers Look around your next industry trade show floor in the United States. Follow the crowds to see where the most people stop and pay attention. When you walk through the aisles do you view some great products that no one else is paying...
Feb 7, 2023 | Business, Trade Show
Living in the Perfect Trade Show World Meeting client expectations in a perfect world your exhibit company would be able to do everything for you at a trade show. However, if your show is in the USA it is not in a perfect world! The list of do’s and do not’s may seem...
Jan 31, 2023 | Business, Trade Show
People Need People The last-minute transition to a virtual environment that we have most recently lived through was quickly put together and felt like everyone was chasing their tails. Technology is great when it works but how many events went down in flames for...
Jan 24, 2023 | Business, Trade Show, Education
Education is the Key to a Great Booth Staff As you prepare for your next trade show take some time to educate your booth staff as to how to define a prospect. Ten seconds of talking and questions should be rolling to determine who is in front of you. How do you...
Jan 17, 2023 | Business, Trade Show
Returning to Trade Shows with Panache If you have never rented an exhibit this may just be your ticket back to the trade show floor. With many companies scaling back to test the waters and with others going big to make a splash on the show floor, a rental exhibit may...
