Jan 31, 2023 | Business, Trade Show
People Need People The last-minute transition to a virtual environment that we have most recently lived through was quickly put together and felt like everyone was chasing their tails. Technology is great when it works but how many events went down in flames for...
Jan 24, 2023 | Business, Trade Show, Education
Education is the Key to a Great Booth Staff As you prepare for your next trade show take some time to educate your booth staff as to how to define a prospect. Ten seconds of talking and questions should be rolling to determine who is in front of you. How do you...
Jan 17, 2023 | Business, Trade Show
Returning to Trade Shows with Panache If you have never rented an exhibit this may just be your ticket back to the trade show floor. With many companies scaling back to test the waters and with others going big to make a splash on the show floor, a rental exhibit may...
