THE PLAYBOOK:

TOP USA & INTERNATIONAL TRADE SHOWS CALENDAR


The Playbook Calendar is a targeted calendar of USA and international trade shows, selected by an experienced team of trade show warriors using quantified figures of square footage, show attendance, exhibitor participation along with overall popularity amongst trade show industry attendees. Choices include USA trade shows and complementary international shows. Organized by industry, you’ll find historic pictures of our work at these trade shows, overseas venues, and information about the show itself, including upcoming dates as they become available.

THE PLAYBOOK TOP USA & INTERNATIONAL
TRADE SHOWS CALENDAR


The Playbook Calendar is a targeted calendar of the USA and international trade shows, selected by an experienced team of trade show warriors using quantified figures of square footage, show attendance, exhibitor participation along with overall popularity amongst trade show industry attendees. Choices include USA trade shows and complementary international

DESIGN SEARCH

It’s hard to stay motivated and keep ideas fresh. Set yourself up for success. Creativity is just like any muscle and needs the right sort of training to keep going. Our Design Search allows you to take note of things that inspire you, then consider and jot down what you found interesting.

DESIGN SEARCH

It’s hard to stay motivated and keep ideas fresh. Set yourself up for success. Creativity is just like any muscle and needs the right sort of training to keep going. Our Design Search allows you to take note of things that inspire you, then consider and jot down what you found interesting.

READY, SET, TRADE SHOW!

This is your ultimate trade show guide...

New to the trade show world or old pro? Make your next trade show exhibit a success with this downloadable guide! Learn about trade show logistics, timelines, marketing, and behind-the-scenes tricks of the trade show world.

PERMANENT INSTALLATIONS

Immersive experiences for museums & corporate installations..
We tell a story in three dimensions. We take incredible ideas and bring them alive ...

DISPLAYS & EXHIBITS

Maximize your brand impact...

Elevate your exhibit with crowd attracting light boxes. Need a pop-up display with pizazz? A banner stand with oomph? A tablecloth with your logo that packs a wallop? We help you complete your display by creating an attention-grabbing professional environment.

READY, SET, TRADE SHOW!

This is your ultimate trade show guide...

New to the trade show world or old pro? Make your next trade show exhibit a success with this downloadable guide! Learn about trade show logistics, timelines, marketing, and behind-the-scenes tricks of the trade show world.

PERMANENT INSTALATIONS

Immersive experiences for museums & corporate installations..
We tell a story in three dimensions. We take incredible ideas and bring them alive ...

DISPLAYS & EXHIBITS

Maximize your brand impact...

Elevate your exhibit with crowd attracting light boxes. Need a pop-up display with pizazz? A banner stand with oomph? A tablecloth with your logo that packs a wallop? We help you complete your display by creating an attention-grabbing professional environment.

Trade Show Calendar: dusseldorf

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A+A - Safety, Security and Health at Work
@Messe Dusseldorf November 4-7, 2025

Similar to the Fire and Rescue International Conference and Expo that takes place in the US, A+As'topics cover all the aspects of fire safety and prevention, security and health at work. Hosted biennially within the premises of Duseldorf Ehibition Centre, A+A can boast a constantly growing exhibitors list of now over 2,100 companies that bring forth their products and services to an audience of more than 73,000 industry professionals and decision makers.
Europe, Defense and Public Safety

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Wire
@Messe Dusseldorf April 15-19, 2024

Over the course of a few days, over 38,000 visitors walk the exhibit halls of Wire Dusseldorf in search of new innovations in the cable and wire industry. Similar to CABLETEC in the US, this leading industry show boasts that 2/3 of those visitors also found business partners at this show.
Europe, Electronics and Technology

Drupa
@Messe Dusseldorf May 28 - June 7, 2024

Drupa is the leading global print technologies trade show. Held every four years, Drupa is similar to US trade shows like the PRINT & CPP Expo except on a much larger scale. Drupa attracts over 1,800 exhibitors and over 260,000 visitors who walked over 158,000 sq. meters of trade show floor.
Europe, Other...;Electronics and Technology

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International Baking Association
@Dusseldorf Fairgrounds May 18-22, 2025

Every 3 years, the baking and confectionery industry gathers in Munich to unveil new innovations and to discuss the future of baking. Approximately 1400 exhibitors present their goods and services to over 77,000 visitors over the span of 5 days. This show is a great complementary show to IBIE, held in the US. No baking industry exhibition program is complete without a trip to IBA.
Europe, Food & Beverage

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Interpack
@Messe Dusseldorf May 7-13, 2024

Interpack is a large processing and packaging expo that occurs every 3 years in Germany. This show features over 2,800 exhibitors and over 170,000 attendees. This packaging show focuses on food, pharmaceuticals, baking, and non-food consumer goods. Similar to Pack Expo in the United States, this show is a must attend show for packaging companies seeking to open new markets.
Europe, Manufacturing

K Trade Fair
@Messe Dusseldorf October 8-15, 2025

The K Trade Fair bills itself as the world's number 1 trade fair for plastics and rubber. Every 3 years, this show attracts over 3,000 exhibitors and another 224,000 attendees to check out what's new in plastics and rubber. Similar to an American show such as NPE, this show offers exhibitors an opportunity to expand their reach to European businesses. Categories include raw materials, machinery, reinforced plastics, semi-finished products, and services.
Europe, Manufacturing

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Medica
@Messe Dusseldorf November 11-14, 2024

Medica is the show where the future of medicine meets annually in Dusseldorf, Germany. Typically, this show features over 5,000 exhibitors and boasts an attendance over 120,000. Exhibitors focus on Medical Technology, Information and Communication Technology, Laboratory Equipment, Physiotherapy, medical products/ clothing/ hygiene, and innovative joint ventures. Complementary shows also take place across the globe from Asia to the Middle East and even South America.
Europe, Medical and Healthcare

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EuroShop
@Dusseldorf Trade Fair Centre February 22-26, 2026

Euroshop is the world's largest retail trade show presenting 8 different verticals in a sprawling floor plan that connects retail professionals with buyers and consumers alike. Nearly 2,400 exhibitors reach over 114,000 visitors in approximately 128,000 sq. meters of space. Few shows are comparable to Euroshop but other US consumer goods shows include CES, Magic Show, the American International Toy Fair, JPMA, JCK, and more. This is a must attend if you've got a retail business and are seeking to open new markets.
Europe, Retail and Consumer Goods

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Boot Dusseldorf
@Dusseldorf Trade Fair Centre January 18-26, 2025

Boot Dusseldorf is also known as one of the world's largest boat and watersports shows. With almost 2,000 exhibitors reaching 250,000 visitors, this is indeed a massive show. This show covers nearly 105,000 square meters of space to appeal to boat and watersports business leaders and enthusiasts alike. Topics include sailing, powerboats, diving, beach themed sports, sportfishing, and more. This is a natural complement to a premier US trade show in the industry focused on diving equipment, DEMA.
Europe, Travel, Tourism and Leisure

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