Many companies are looking into ways to cut cost, as the economic recovery moves into full gear. This is happening while at the same time that these same companies are attempting to increase their customer base and profitability. Companies are asking themselves if they should invest in new trade show equipment, use the old exhibit or rent something new.

While owning your trade show displays has its benefits there are also several draw backs. One of the main issues is the added cost of shipping displays and equipment from one trade show to another, the cost of storing them when not in use and the possibility of having more than one show occurring at a time. Add to all of this restoration and re-fabrication, along with new graphics and there are many hidden costs to the purchase. Not to mention the fact that with trade show exhibit rentals you will have the ability to change your designs, exhibit booth space sizes, new graphics, re-branding for every show – and all without the added cost of doing so. Rental is the full package – or at least it should be!

When you rent your trade show displays you will have better chances of changing the designs you use and your layout, you will appear new and fresh to your customers when they see you at different trade shows and you will have a better chance of increasing your traffic. Trade shows are used for companies to maintain their customer base while adding to it, with the ability to change your displays and attend multiple shows at once many organizations will see value in exhibit rentals and will realize that renting their displays and equipment is much more economical.