Beyond the trade show floor is the real world of copious millions of people that must be taught about new products and services. Today’s advertising world is markedly different from even fifteen or twenty years ago. In those days there were three television networks, large daily newspapers, weekly and monthly magazines, and billboards on every corner. Now there are DVR’s to slide past the commercials, daily newspapers have been overtaken by internet news, magazines that tank every month, and more rules and regulations outlawing billboard placement in every major city. So, yes, the advertising world has changed – and because it has changed so much you need newly knowledgeable and educated people to keep up with it and share their insights with you.

We have recently added just such a resource to our company, Linder Advertising: Out-of-Home. We have had a relationship with Jeff Linder for many years and with his background, including his work for eight years with Paramount Pictures in their marketing department, we know he is top notch at his job. No matter what your product or service might be, take five minutes to look at his website and give him a call, http://www.linderadvertising.com. His offices are based within our Tustin office, but he literally knows how to do out-of-home advertising around the world.

The nucleus of Linder Advertising is creating, planning, and buying media campaigns across all platforms. The goal is to take client’s objectives and incorporating their brand and message within the lives of consumers everyday throughout the world. Most advertising agencies come from the vendor-side of the business. In-depth market research as well as a complete customized media plan strategy is provided to every client. Reaching the target audience in the most cost effective way to achieve the best return on investment is the goal.
No company is too small to benefit from a planned advertising campaign. There is so much to be done in the advertising world. This is not a one time – burst of publicity. Rather this is a planned program with measurable goals and reinvestments. Jeff’s agency provides the one-on-one service that will make an outstanding success beyond the trade show floor. He is truly our gift to all of our clients.