Jan 24, 2023 | Business, Trade Show, Education
Education is the Key to a Great Booth Staff As you prepare for your next trade show take some time to educate your booth staff as to how to define a prospect. Ten seconds of talking and questions should be rolling to determine who is in front of you. How do you...
Jan 3, 2023 | Business, Social Media, Trade Show
How to Achieve Trade Show Success There are some very troublesome pre-conceived notions about the sudden death of trade shows. Most people are very excited about trade shows returning this past year as they have missed the product touching and feeling, the...
Nov 8, 2022 | Trade Show, Business
How Does the Union Play into the Show Floor Rules Where does the Union fit into the show floor picture and who is making the rules? What do you really understand about the different people behind the show at which you are exhibiting? First there is show management –...
Oct 18, 2022 | Branding, Business, Trade Show
Think of your Exhibit as a Gigantic Billboard You have three to seven seconds to catch the eye of a tradeshow attendee. How do you get your exhibit booth to communicate who you are, what you do, and what your product or service is in that amount of time? Sounds...
