All exhibits don’t automatically “wear out” after five years. How do you know when it’s time to change your exhibit? A booth’s age is not always the best indicator. Is your exhibit still structurally sound and in good condition? So much of this depends how many shows your exhibit travels to in a year’s time, how it moves from show to show and if it is crated or on skids.
You need to assess how expensive your booth is to own. Is the booth cost-effective? Is it heavy or difficult to set up? These costs can add up quickly. Today’s exhibits are manufactured to be far less heavy. The custom modular OneSource exhibits we sell come in custom crates and tubs that are easily maneuvered on the show floor and safely cushion your exhibit.
If your company or product line has grown a lot in recent years, you might find you’ve outgrown your current booth. Does the booth meet your functional requirements? As companies evolve so do their show floor needs. Where one open conference area was great three years ago, now you might need two private rooms. Product display areas, along with demo areas, and even storage space needs have probably changed.
What does your exhibit say about your company and products? Has the image you want to project changed since the booth was built? Are you still fresh? If you use the same exhibit and graphics every year that can be an indicator to busy show attendees that they can take a pass as you don’t seem to have anything new when they fly by.
While it might be time to retire your old exhibit, if you fall into the category of two or less shows a year you might consider rental as an option. Today’s rentals are incredible and offer you the opportunity to stand out in the crowd. You can bring your demos to center stage one year, serve food in your lounge the next, offer drinks at your bar another time, or consider a charging station. If you rent the price of shipping to the show and I&D are included, at least they are at Absolute Exhibits. You do not pay for storage, refurbishment, any of the costly headaches of booth ownership. On the other hand if you attend 5 plus shows a year we can outfit you with a custom modular exhibit that can convert from one size exhibit to another and make a shipping plan for the entire year – we will do the worrying for you!