You Are Boring … Admit It!

It is always easiest to take the safe
choices – unfortunately this route almost always succeeds in getting no attention. Being invisible on the show floor is far easier than standing out – but you can do it. Remember:

Use bright colors, dramatic lighting, eye-catching clothing, exciting graphics

Create show floor buzz by animated booth staffers exciting the attendees

Make use of performers, exciting giveaways, or great demos

Motion and excitement attract people and everyone wants to be where the action is !